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The Profitable Audience Podcast

The Profitable Audience podcast teaches you how to grow and monetize your online business.

Through a series of conversations and lessons based on personal experience running their 7 figure businesses, Toni and Steve discuss the intimate details of the ups and downs of building and monetizing an audience online.

Recent Episodes

054: Should You Hire A Large Team Or Fly Solo?

054: Should You Hire A Large Team Or Fly Solo?

What’s better? Being a soloprenuer  or building a large team? In this episode Steve and Toni discuss the pros and cons for each way and share their own personal experiences.  While Steve has always preferred to go it alone, at one point Toni had a team of over 20 working on her website. They talk about the […]

053: Does Mindset Matter Or Is It All In Your Head?

053: Does Mindset Matter Or Is It All In Your Head?

In today’s episode we’re discussing how mindset can effect your success in business. This is one of Steve’s least favorite topics because mindset is something that doesn’t have metrics behind it. However in many of their coaching calls, many of their students struggle primarily with mindset issues. They are capable of doing the work and […]

052: The Absolute Cheapest Ways To Run Your Online Business

052: The Absolute Cheapest Ways To Run Your Online Business

In this episode Steve & Toni breakdown all the tools they use to run their online business. Steve shows you the absolute cheapest methods he uses to run his business and they breakdown the tools by cost and importance. Don’t miss this episode as they get real about what they pay for and what they […]

051: How To Stop Caring What Other People Think

051: How To Stop Caring What Other People Think

Have you ever kept quiet about a business decision because you were afraid of offending someone else? Not expressing your opinion and making decisions based on other people’s opinions can hurt your business in the long run. In this episode Steve and Toni discuss how to stop caring what other people (who don’t matter) think […]

050: Why Having A Blog Is Essential To Your Business

050: Why Having A Blog Is Essential To Your Business

It’s been said a few times that “blogging is dead” but Steve and Toni couldn’t disagree more! Creating written content is vital to building an online business even if you have huge followings on social media. Learn why having a blog/ website is critical to your business and how you can use it to own […]

049: Want 30% Click-Thru Rates Or Higher? Here’s What We’re Doing.

049: Want 30% Click-Thru Rates Or Higher? Here’s What We’re Doing.

Is IOS 15 wreaking havoc on your email strategy? In this episode Steve and Toni discuss SMS (text messaging) and how they are using in their businesses. With higher open rates and significantly higher CTR’s this is definitely a marketing channel you don’t want to ignore. They share the strategies they are using and the […]

048: Which Content Medium Should You Use To Make Money And Grow Your Audience

048: Which Content Medium Should You Use To Make Money And Grow Your Audience

Are you on the fence about how to get started creating content? In this episode Toni and Steve discuss the different content platforms and the pros and cons of each. They’ll share how much time it takes to create content on YouTube, a blog, and a podcast. Which are the most lucrative and which cost […]

047: How We Created Multiple Streams Of Income For Our Businesses

047: How We Created Multiple Streams Of Income For Our Businesses

One way to keep your business running during unprecedented times is to create multiple streams of income. You never want to depend on just one source of income in your business. In this episode, Steve and Toni discuss the variety of different ways they have made money in their businesses including how they got started […]

046: Don’t Make Steve’s $60,000 Business Mistake

046: Don’t Make Steve’s $60,000 Business Mistake

Do you have a course, service, or product that you are selling? One of the simplest ways to promote your product and give value to your customer is to host a webinar. Several years ago a few of Steve’s friends (cough, cough, Toni) convinced Steve to try a webinar to sell his course. He was […]

045: Everything You Need To Know About Pinterest SEO

045: Everything You Need To Know About Pinterest SEO

Have you ever wondered how other Pinterest users find your pins when they search? The good news is, Pinterest has actually told us everything they look for in a Pin when it comes to optimizing for search! In this podcast episode Toni goes over the nine factors Pinterest uses when determining ranking pins in search […]