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The Profitable Audience Podcast

The Profitable Audience podcast teaches you how to grow and monetize your online business.

Through a series of conversations and lessons based on personal experience running their 7 figure businesses, Toni and Steve discuss the intimate details of the ups and downs of building and monetizing an audience online.

Recent Episodes

049: Want 30% Click-Thru Rates Or Higher? Here’s What We’re Doing.

049: Want 30% Click-Thru Rates Or Higher? Here’s What We’re Doing.

Is IOS 15 wreaking havoc on your email strategy? In this episode Steve and Toni discuss SMS (text messaging) and how they are using in their businesses. With higher open rates and significantly higher CTR’s this is definitely a marketing channel you don’t want to ignore. They share the strategies they are using and the […]

048: Which Content Medium Should You Use To Make Money And Grow Your Audience

048: Which Content Medium Should You Use To Make Money And Grow Your Audience

Are you on the fence about how to get started creating content? In this episode Toni and Steve discuss the different content platforms and the pros and cons of each. They’ll share how much time it takes to create content on YouTube, a blog, and a podcast. Which are the most lucrative and which cost […]

047: How We Created Multiple Streams Of Income For Our Businesses

047: How We Created Multiple Streams Of Income For Our Businesses

One way to keep your business running during unprecedented times is to create multiple streams of income. You never want to depend on just one source of income in your business. In this episode, Steve and Toni discuss the variety of different ways they have made money in their businesses including how they got started […]

046: Don’t Make Steve’s $60,000 Business Mistake

046: Don’t Make Steve’s $60,000 Business Mistake

Do you have a course, service, or product that you are selling? One of the simplest ways to promote your product and give value to your customer is to host a webinar. Several years ago a few of Steve’s friends (cough, cough, Toni) convinced Steve to try a webinar to sell his course. He was […]

045: Everything You Need To Know About Pinterest SEO

045: Everything You Need To Know About Pinterest SEO

Have you ever wondered how other Pinterest users find your pins when they search? The good news is, Pinterest has actually told us everything they look for in a Pin when it comes to optimizing for search! In this podcast episode Toni goes over the nine factors Pinterest uses when determining ranking pins in search […]

044: Think TikTok’s Just For Teens? Why You’re Missing Out On The Fastest Growing Social Platform of 2021.

044: Think TikTok’s Just For Teens? Why You’re Missing Out On The Fastest Growing Social Platform of 2021.

Think TikTok is a platform for teens to lip sync and dance? While TikTok does have its fair share of under 20 year old users, its growing exponentially and brands that are making content on TikTok are seeing rapid follower growth and engagement. In this episode Steve and Toni share why they think every business […]

043: How To Create Financial Freedom In Five Years Or Less

043: How To Create Financial Freedom In Five Years Or Less

Want to make a million dollars? How about making enough money to have true financial freedom. Freedom to live where you want, work when you want, and make decisions not based totally on finances. In this episode Steve and Toni discuss ways to generate income on the side while still working your day job. The […]

042: Every Email Makes Money- Here Are 10 Emails You Can Send To Your List

042: Every Email Makes Money- Here Are 10 Emails You Can Send To Your List

Most people do not send enough emails to their list. We recommend emailing your list at least once a week. If you don’t know what to send your customers (or potential customers) here are 10 email ideas you can send that don’t necessarily involve holding a sale or giving anyone a discount. All these emails […]

041: How To Stop Lowballing Yourself And Charge What You Are Worth

041: How To Stop Lowballing Yourself And Charge What You Are Worth

Have you ever wondered what you should be charging for your course, your goods, or your services? Chances are you are charging way too little! In this episode Steve and  Toni talk about their own struggles charging what they are worth and the psychology behind raising prices. Bottom line, you should probably double what you […]

040: Our Thoughts On Different Ways To Build Your Audience

040: Our Thoughts On Different Ways To Build Your Audience

Do you have something to say but you’re worried no one will listen, read, or watch? In this episode  Steve and Toni discuss the different ways to grow an online audience and give an overview of the pros and cons of each one. Between them they have experience with most platforms so you don’t want […]